FUZED
FAQ
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Partner cities

UddevallaHelsingborgJönköpingEskilstunaStockholm
Young people cheering beside the FUZED pitch, with the FUZED slogan on the sign behind them

THE IDEA
BEHIND IT ALL.

FUZED Trophy is a free tournament where sport, gaming and creativity come together to get more children and young people moving through the power of play.

Different strengths. Same team.

THREE PLAYERS.
ONE TEAM.

Three players formed a team and played through three very different disciplines. Great teamwork made the difference on the physical pitch, on the digital pitch and in the LEGO challenge.

01 / SPORT
Young footballers competing for the ball on the FUZED pitch

FOOTBALL

Everything starts with the world’s game: football. Take your passion and skills to the pitch and show everybody what your team can do.

02 / GAMING
Young players using controllers to compete in a football video game

FC26

Your team has given its best on the physical pitch. Now it’s time for the digital world. Same passion, different skills.

03 / CREATIVITY
Teams building with colourful LEGO bricks around a shared table

LEGO BATTLE

It’s time to show how teamwork and communication help you win. The highest tower wins.

The FUZED event filling Sergels Torg with football pitches, activities and visitorsOUT IN THE CITY. IN IT TOGETHER.

Beyond the tournament

MORE THAN
A MATCH.

Matches were only part of the story. Around the tournament, a whole meeting place came to life.

Football, gaming, movement challenges and time to hang out. Together with host cities and our partners, we created more ways for young people to join in.

See the moments

Trophy 2026 / The impact

LOOK WHAT
WE MOVED.

A shared experience on the ground.
A story that travelled much further.

Visitors at Trophy 2026
70,000
Impressions
13,000,000
Every move added up.Activity totals from Trophy 2026
metres were run
2,200,000
Dance steps
900,000
Jumping jacks
75,000
Squats
30,000
Ball touches
31,500

Built together

GREAT THINGS
TAKE A TEAM

Our partners and host cities helped turn the tournament into an experience — with more activities, more connections and more reasons to move.

Nike
Stadium
DreamHack
Kulturfestivalen
FUZED TROPHY / 2026